Basel Watch Fair this year, the outstanding feature of the adjustment under the crisis. The main adjustment is to maximize the paragraph type to meet the target market of consumer tastes. These adjustments include the configuration and combination of materials, case size changes (male form larger and smaller female form), and the most critical parts (such as movement) of the value configurations, so there is a saying that this year the Basel watch show, perfect circle of pragmatism in the stop watch.
Watch industry's code table as Men
Men can change women's place as rich, but more attention to men's fabrics and workmanship. Campaign style is one of the ways men, which the performance of watch and clock industry in the area code table. The key code table movement.
Movement has shown the trend is the revival of high-grade movement, in which time the movement return to watch the most glorious period was marked by round columns. True power in 1969 when the launch of its first automatic winding time pure movement ElPrimero. This year, TAG Heuer, Yu-ship also announced the establishment of its own production system, column wheel movement timing.
Compared with column wheel movement, 7750 is relatively inexpensive automatic timing movement, after the birth in 1972, greatly reduced threshold for automatic code table, is like the opening of the Volkswagen Golf compact car class. This means that the threshold for automatic chronograph will be further reduced, the Longines advantage of the new column-wheel chronograph movement to 50,000 yuan price of the code table after the price drop, Tissot is more affordable than the 7750 code table movement, High code table separately to seize the public market.
Rolex watches fashion is to look good
Rolex watches jewelry as a modern human one, no matter how high the watch must pay attention to "Dai." This year, the number of brands on the Dai have been adjusted. These adjustments include the adjustment of size and material adjustments.
Rolex watches in men's table this year, the most prominent of the two moves is increased Rolex explorer type size and the year before introduction of the new ceramic bezel type submerged by an increase of steel section (116610LN). And these two tables are equipped with Rolex watches newly developed chrome blue gossamer and 904L stainless steel case, so that more value Rolex watches.
Tissot and Boucheron have this year launched the "retro" female form, the 30s in Paris, high society women are wearing watches are delicate and elegant styling, Boucheron's MaJolie female form and the music Tissot elegant table belong to her daughter return to the small size of female form, the so-called return actually more in line with the tastes of our female
Information:
Brand can go beyond the product life cycle
Rolex watches fashion is to look good
Watch is only useful benchmark